With so much going on and so much to get done when it come to running a successful profitable business my business owner clients often ask me.......

Which clients should you focus on? 

Who comes first?

 So let's dive in and answer that for you today!

When you are launching your  business, there are many people who need your services. The best way to decide which clients you should focus on is by figuring out the clients who are most profitable for you.

As a small business owner, one of the struggles you face is how to grow your income. However, the good news is that there are proven methods and strategies for doing just that and we're going to share them with you inside our free training.

I help service-based business owners get the focus they need to grow and scale their business without all the stress and overwork.

The problem with trying to grow or scale a service-based business is there's no clear path forward, and it's hard to know what’s working and what’s not. So instead of waking up in the morning feeling like you're overwhelmed with tasks that you're not getting done, we work together to put in place a clear strategy that will allow you to be more focused on revenue-generating activities.

We offer many virtual on-line training programs to help you grow and scale your business. Including our signature program the BEYOND Common Success Essentials Course to help you attract more of your favorite clients, grow your income, and create a better work life balance.

My message is still really simple and the same as always. I help creative service business owners like salon professionals, graphic artists, physical fitness experts, photographers, coaches, etc. get the focus they need to grow and scale their business.

Hello. My name is Tracey Watts Cirino and I am the founder of Beyond Common Coaching and Training Company and the author of Beyond Common 12 Essentials for Success in Life and in the Workplace. I love to help female business owners that are feeling overwhelmed and super stressed out figure out

"How to" Get the Clarity and focus needed so they can achieve more profitability and have more Joy Happiness in life and really, feel their success and celebrate what their business has made happen for them in their life.

Have you been guilty of saying I am not creative or slightly envious of your creative friends, or admired artists, musicians or writers?

Don't forget, creativity is so much more than whether you can draw or paint.

In a work situation, it can be about innovation and improvement, and in our personal lives it can relate to coming up with solutions to life’s challenges. Many of us are actually more creative than we realize and there are several ways you can actually boost your creativity and make innovation a key part of your business!

 Have you ever been so worried about what you should do that you can't finish what you need to do?  Or have you ever heard things like "I wish I didn't have to go to work today!"  or "God, this day is dragging!"  or "That customer was a pain in the neck!" or "I never do anything fun" or "My job sucks the life out of me!" If you've ever had any of those thoughts -- or heard them from your colleagues -- they may be a bigger problem than you realize!

Remember that thoughts become things no matter what!

Think about ways to drive negativity out of your company and rebuild the sunny optimism that you felt the day you decided to become a business owner.  

Is your company filled with good people who could improve their performance?  Do you see untapped potential in your team members, but aren't sure how to propel their performance to the next level?  If so, let's take a minute to reflect on strategies to help you motivate your existing workforce and attract the very best people to your organization moving forward.

Women have lost jobs at a higher rate than men, and have been more impacted by the pandemic than men, according to data compiled by the U.S. Census Bureau

The most recent Women in the Workplace Report by management consultants McKinsey & Company found, for the first time, that 1 in 4 women was considering stepping out of the workforce or downshifting their careers. This study of 40,000 employees concluded that if every woman who was considering quitting her job or reducing her workload actually did so, two million women would exit the US workforce. Women in senior roles, working mothers, and women of color were most at risk.