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Tracey Watts Cirino Blog

Don't Underestimate the Power of Negative Thinking and what you Need to do as "The Leader to Overcome it!"

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Written by Tracey Watts Cirino

 Have you ever been so worried about what you should do that you can't finish what you need to do?  Or have you ever heard things like "I wish I didn't have to go to work today!"  or "God, this day is dragging!"  or "That customer was a pain in the neck!" or "I never do anything fun" or "My job sucks the life out of me!" If you've ever had any of those thoughts -- or heard them from your colleagues -- they may be a bigger problem than you realize!

Remember that thoughts become things no matter what!

Think about ways to drive negativity out of your company and rebuild the sunny optimism that you felt the day you decided to become a business owner.  

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Beyond Common Business Secrets Podcast

Beyond Common Business Secrets Announces Upcoming Shows

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Written by Tony Viola
BEYOND COMMON BUSINESS SECRETS WITH TRACEY WATTS CIRINO
CONTINUES ITS 2021 SEASON WITH SEVERAL EXCITING SHOWS
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Beyond Common Results Training

Fire up your Team and Achieve Extraordinary Results

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Written by Tracey Watts Cirino

Is your company filled with good people who could improve their performance?  Do you see untapped potential in your team members, but aren't sure how to propel their performance to the next level?  If so, let's take a minute to reflect on strategies to help you motivate your existing workforce and attract the very best people to your organization moving forward.

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Tracey Watts Cirino Blog Cost Effective Strategies to grow sales on a limited budget

Cost Effective Strategies to Grow Sales on a Limited Budget

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Written by Tracey Watts Cirino
As a small business owner who started a business from scratch, I love to share and help other female businesses owners learn how you can achieve your revenue and profit objectives on a modest budget.
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Tracey Watts Cirino Blog

How can we curb the economic fallout of the......... "She-Cession"?

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Written by Tracey Watts Cirino

Women have lost jobs at a higher rate than men, and have been more impacted by the pandemic than men, according to data compiled by the U.S. Census Bureau

The most recent Women in the Workplace Report by management consultants McKinsey & Company found, for the first time, that 1 in 4 women was considering stepping out of the workforce or downshifting their careers. This study of 40,000 employees concluded that if every woman who was considering quitting her job or reducing her workload actually did so, two million women would exit the US workforce. Women in senior roles, working mothers, and women of color were most at risk.

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How to Overcome the biggest challenges that female leaders face in business ownership

How to Overcome the biggest challenges that female leaders face in business ownership

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Written by Tracey Watts Cirino
The single biggest challenge many female business owners face is a lack of capital to grow, and a difficult time forming a lending relationship with a bank -- and the result is that many businesses are successful, but can't reach the next level, or can't expand beyond a narrow market.
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Tracey Watts Cirino Blog

Mistakes are actually Stepping Stones to Success!

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Written by Tracey Watts Cirino

Mistakes are actually Stepping Stones to Success!

Have you ever heard the saying "without failure, there would be no success?"  Think about it -- challenges, setbacks and failure are a part of our lives.  The key is to learn from mistakes without excessively dwelling on the facts that caused the setback in the first place.

"12 Business Success Secrets" Free Report delivered right to your inbox when you sign up at  www.BeyondCommonBusinessSecrets.com

or check out our book Beyond Common 12 Essentials for Success in Life and in the Workplace  to get your whole team speaking the same language.

You are also invited to listen to our Podcast: Beyond Common Business Secrets 

 

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Tracey Watts Cirino Blog

What to do about the most dangerous place in your company!

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Written by Tracey Watts Cirino

What if I told you there was a place inside your business that drains you and your company of revenues, increases your costs, and sometimes even creates dissension in your business?

This location creates distractions that interfere with productivity and team building, while also adding to your aggravation levels and increasing the expense of operating your business.

Drum roll, please ... in case you haven't figured it out yet, we're talking about your BROKE room well other people call it a break room but I call the BROKE room -- where toxic gossip infects your company and employees are paid to waste time.  But more importantly, when was the last time you devoted attention to how your break room could be retooled to serve your purposes, instead of being a "BROKE Room?"  

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Beyond Common Goal Setting Guidebook and Training

How to Stop Lying to yourself!

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Written by Tracey Watts Cirino

Ever wake up after getting plenty of sleep and yet you feel exhausted?  After feeling this way, you realize that something has to radically change, but you aren't sure exactly what.

The first thing to do is be very strong and courageous and not lie to yourself.

  • Ask yourself what is working?
  • What is not working?
  • Is there a gap between where I want to be and where I currently am in my business?

If you need to go outside of your inner circle for that, then that's when you need to do to get a really honest answer and not lie to yourself. You can hire a coach or get an accountability partner outside of your friend circle. We are just not designed  to point those things out to ourselves, that is why they are called "blind spots." We all have them in both our personal and professional business life.

Trust me if you already knew how to do it, you would have done it.

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Secret to Unlocking hidden Potential to achieve more Growth and Success in your business.

Secret to Unlocking hidden Potential to achieve more Growth and Success in your business.

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Written by Tracey Watts Cirino

Secret to Unlocking hidden Potential to achieve more Growth and Success in your business.

Have you considered setting up an advisory board for your business?

I am a huge advocate for advisory boards. I have always used them in all of my businesses and I truly believe they are a key link to achieving long-term and sustainable success in your business.

Less than 2.5 percent of all venture capital goes to women and many female business owners face systemic challenges in building their businesses.  Scaling a business can be a lonely and challenging endeavor, especially without a deep talent pool to assist. Now, however, many organizations are stepping in to eliminate barriers to success.

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Tracey Watts Cirino Blog look your best on Zoom

How to Look your Best on a Zoom for the Virtual and Remote World.

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Written by Tracey Watts Cirino

Avoid the temptation to stay in your pajamas all day—as comfortable as they are, they won’t look professional for your Zoom call, and could give the impression that what you have to say isn't important or that you do not value other people’s time.

Here is the top 5 most important things to do before you go live on Zoom.

  1. Get Dressed
  2. Do your hair & Makeup 
  3. Arrive early just like an in person meeting
  4. Adjust your lighting 
  5. Look people in the and connect just like in person
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Beyond Common Goal Setting Guidebook

Goal setting and planning essentials to success, every business owner needs to know.

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Written by Tracey Watts Cirino

If you don't take the time to reflect on this and learn from your mistakes, it is going to show up again and again in an uglier way, in a different way until you actually learn the lesson. 😂😂😂😂

One of the biggest mistakes that people make when they’re planning and goal setting is not to take the time to learn from their mistakes. It takes a lot of courage, it takes tremendous heart. It takes you not bullshitting yourself. It takes you not lying to yourself and having the courage to dig deep enough to realize, you know what, this is my fault and I own it! 

If you need help getting clarity and focus and starting a practice of reflection. 

I have created the Beyond Common Goal-Setting Guidebook and Training to walk you through the step-by-step process.

Everything is broken down 90 day periods because 90 days keeps it top of mind, keeps it fresh, keeps us interested, and we can achieve much more in 90 days than we really think we can by applying these goal-setting principles and essentials so that you can really achieve your best life, and become the best version of yourself. The person you were designed to be.

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Tracey Watts Cirino Blog Free Grant Money

How to get access to Free Money for, Women Business Owners who need to know you are Eligible for Dozens of Grant Programs.

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Written by Tracey Watts Cirino

One of the largest sources of financing for small businesses, the U.S. Small Business Association (SBA), also helps women entrepreneurs launch new businesses and compete in the marketplace through several grant programs.  The SBA also sponsors about 100 Women’s Business Centers nationwide, designed to help women entrepreneurs with business development and access to capital.

Dozens of grant programs are available to assist Female Owned Businesses.

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Beyond Common Business Secrets

7 Keys to successful Training and Coaching

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Written by Tracey Watts Cirino
      Many prospective clients and business owners often ask for tips about successful training a...
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Tracey Watts Cirino Blog Business Owners Success

The Secrets about Learning that Drive Business Owners to Success!

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Written by Tracey Watts Cirino
  No matter where you are on your personal journey, your ability to take your success to the nex...
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Tracey Watts Cirino Blog

How to cut expenses like a pro ... creative ideas to eliminate or reduce expenses.

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Written by Tracey Watts Cirino
They got back money for the time put into doing this by the cost savings.  You may think I don't have time, but if you could be reducing the money that is just flying out the door, you will be grateful that you did it. Sometimes you can get a better rate or a better contract on any of those things, and that could be really useful to grow your business the way you need to. These ideas should give you a wealth of little nuggets that you can pull all together so that you can have really good savings if you apply all these little ideas that we've shared today.
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Tracey Watts Cirino Blog

What does getting Clarity and Focus in our Personal and Professional have to do with Business Success anyways?

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Written by Tracey Watts Cirino

The biggest mistake I see business owners making when it comes to goal setting and planning is they don't really spend the time on reflection. 

Once you take the time to reflect on specific goals, you will gain clarity and focus into how to get there, and what each team member needs to do to help you achieve your company objectives.  And that brings us to the second key:  to make sure your entire team is energetic and that they are assisting you each day to implement your vision. 

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Tracey Watts Cirino Blog Random Acts of Kindness Day

What are you doing to Share the Love on Random Acts of Kindness Day on Wednesday February 17, 2021?

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Written by Tracey Watts Cirino
Random Acts of Kindness Day is February 17th and was created by the Random Acts of Kindness Foundation with the intention of encouraging more harmony and kindness between people by offering thoughtful gestures of kindness, no matter how big or small.  An acts of kindness could include doing something nice for someone, an animal, an organization, the planet or yourself! Be innovative and imagine the possibilities of what you could do!
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Tracey Watts Cirino Business Coaching Blog Post

How a Coach, Accountability Person, and Masterminding helps you Achieve Extraordinary Results!

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Written by Tracey Watts Cirino

How a Coach, Accountability Person, and Masterminding helps you Achieve Extraordinary Results!

In this blog post, we will uncover why involving others in your goal setting can help you achieve your goals and objectives quicker and faster than you ever dreamed possible.  Once you have established some objectives, partnering up with an accountability person can be extremely helpful.

Sometimes when you're the boss and you're always holding other people accountable and checking in on everybody else, sometimes it just feels really good to have to check in with someone and have them check in on you and your progress. Then as the boss, you can say, oh, look, I did my homework, you can give me a star. Sometimes it's just a good thing to have that accountability person. You can take that accountability person situation a step further and hire a coach.

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Beyond Common Book and Computer Cover

3 Simple Ways to Clean out your Computer that Every Business Owner Needs to Know

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Written by Tracey Watts Cirino
Have you ever spent hours looking for just the right photos, you are sure you have taken but you just couldn’t find it?

Over the past few years, I have been getting better all the time at organizing my computer files, and this year I have decided to stay a lot more organized week to week with all of my marketing photos and graphics.

Running a modern business in 2021 requires a lot of content and it demands Beyond common organizational skills.

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Tracey Watts Cirino Blog

5 Lessons Learned: Keys to Success Every Business Owner Needs To Know

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Written by Tracey Watts Cirino

5 Lessons Learned: Keys to Success Every Business Owner Needs To Know and some great resources and tools to use.

 Let's dive deep into the five lessons learned keys to success that every business owner needs to know.

I spent a lot of time journaling and doing reflection this past year, it's something I do all the time, but this past year it brought me so much joy and it was such a good stress relief.

One thing is for sure, we plan and God laughs.  But I still feel that planning is still such a good thing.  I'm so grateful that I did set goals. And I do plan because I know by having goals I was able to set things up in my life that really almost prepared me for this on unforeseen circumstances that we faced.

So I go back to the thing of we plan God laughs. It's funny to me because even if you plan and organize everything you never actually have control. 

I think it's really important that we understand that goal setting is just our wish list that has specific measurements attached to a date.

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Tracey Watts Cirino Beachwood Buzz Article Feature

Beyond Common Featured in Beachwood Buzz Magazine

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Written by Tony Viola
The January 2021 issue of Beachwood Buzz Magazine featured Tracey Watts Cirino’s success as an entrepreneur, writer, author, motivational speaker, and interviewed Tracey about the publication of her first book, Beyond Common: 12 Essentials for Success in Life and in the Workplace.  Tracey owned and operated Lavish Color Salon for more than 13 years, and is now a full-time business coach, trainer and hosts a weekly Podcast, called Beyond Common Business Secrets, which focuses on sharing fact-based information that entrepreneurs and small business owners can implement in their businesses.
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Be Present Mug

Why we are obsessed with improving our listening skills and why you should be too!

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Written by Tracey Watts Cirino

When you’re with someone, are you genuinely interested in what they have to say?  When someone is speaking, are you really hearing what they are conveying, or are you thinking about what YOU are going to say next?  And, perhaps more importantly, if you are not carefully listening to someone, how can you truly help them or satisfy their needs?

The art of listening – and of truly being present in the moment – is a major theme in my recent book, Beyond Common: 12 Essentials for Success in Life and in the Workplace.  I felt that so many people didn’t understand that it’s a lifelong journey to listen, to be present, and to be a part of the conversation in a way that helps as many people as possible. 

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Beyond Common Goal Setting Guidebook

Success tips for business owners who want to know how to get more clients!

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Written by Tracey Watts Cirino

Training your team will help you get more clients and stand out from your competition.   If you have a team and a culture that supports training and everything that training is about, they share it with the customers you serve.

That is a great tool to walk you through how to set up what training you need and it is going to guide you in a  really exciting way just for you.

People often reach out and direct message me all the time on social media and they'll always say, OK, I have a really small budget and I don't know what to do to start training myself or my team. I say to them, the best resource I have is my book Beyond Common,12 Essentials for Success in Life and in the Workplace. This is a really low cost way and it's a very easy read. You could buy a copy for everyone on your team and get the whole team excited about personal and professional development. 

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The Next Big Thing for Business Owners

The Next Big Thing for Business Owners

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Written by Tracey Watts Cirino

I love helping business owners get clarity and focus in their life and  business by using their strengths, to achieve beyond common results.

Today, we're going to share the best secrets to investing in yourself and what the most successful business owners and leaders do to get and maintain their competitive edge. The  topic of what's that next big thing for business owners is essential to your success.

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Beyond Common Business Secrets Podcast Announces Upcoming Shows

Beyond Common Business Secrets Podcast Announces Upcoming Shows

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Written by Tony Viola
BEYOND COMMON BUSINESS SECRETS WITH TRACEY WATTS CIRINO ENTERS 2021 WITH SEVERAL EXCITING SHO...
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What was Mindy Kaling doing with 3,000 other business owners ?

What was Mindy Kaling doing with 3,000 other business owners ?

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Written by Tracey Watts Cirino
Mindy Kaling was amazing, as usual. She explained  how having confidence has been something that she always had because she always put the work in. That was an interesting take from a Hollywood person that has accomplished so much and learned so much. I appreciated that because no matter what success someone has achieved there is usually a lot of hard work put in somewhere and that is not always what we see on our Instagram highlight reels. So I found that really refreshing to hear from such a major Hollywood Star!
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New Year's Message from Tracey Watts Cirino

New Year's Message from Tracey Watts Cirino

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Written by Tracey Watts Cirino
Hi everyone, and welcome to our fun Beyond Common Community my name is Tracey Watts Cirino and I'...
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STOP Wasting Time Money And Energy Doing The Wrong Things In your Business"

STOP Wasting Time Money And Energy Doing The Wrong Things In your Business"

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Written by Tony Viola
 "STOP Wasting Time Money And Energy Doing The Wrong Things In your Business for Profitability and growth and improve your results on your journey to successful business ownership"
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Beyond Common Book, Tracey Watts Cirino

How do you know when you're lying to Yourself and How do you stop?

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Written by Tracey Watts Cirino
And right now in this moment my vision is clear. I'm removing that blind spot,  that lie that I've been telling myself that I had to do it a specific way, that we had to have the salon as our main business platform. I want to help a lot of salon owners and a lot of small business owners who are struggling right now and I can do that much better by focusing  on bringing my book to more people and helping more business owners in every way that I can.
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Professional Development Secrets Every Business Owner Needs to Know.

Professional Development Secrets Every Business Owner Needs to Know.

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Written by Tracey Watts Cirino

We're here to help you in every aspect of your business because your life and business go hand in hand.  Don't forget to go to BeyondCommonBusinessSecrets.com

 to get your free gift from me about the 12 biggest secrets.

 

It's a FREE report for you . It definitely helps you get started with all the things that you need to do to set up the right type of systems to be Beyond Common.

And for those of you that are looking for gifts, don't forget to go to TraceyWattsCirino.com to buy your gifts for everyone on your list that can benefit from personal and professional development training.

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New! The Secret To Automatically Get More Clarity And Focus In your Life And Business Without Wasting, Time, Money And Energy Doing The Wrong Things In your Business - Beyond Common Business Secrets Podcast! ... First episode available now !

New! The Secret To Automatically Get More Clarity And Focus In your Life And Business Without Wasting, Time, Money And Energy Doing The Wrong Things In your Business - Beyond Common Business Secrets Podcast! ... First episode available now !

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Written by Website On-Demand

Diamonds are formed under pressure,” Tracey explains, describing some of her early career setbacks as better than a “Harvard MBA.”  She also shared another important lesson – “Numbers don’t lie, but people do.”  The beauty industry is filled with creative and thoughtful individuals, but many don’t devote enough time on the financial aspects of the operation as an actual business.  

Tracey’s training systems provide important tools for businesses to focus on critical tasks that must be completed by team members.  “You just can’t assume people know the basics,” Tracey explains, “so we have learned to always focus first on this is what we do here.” “Sense is not common and there is no need to pretend that it is.”

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4 things you should avoid in your career

4 things you should avoid in your career.

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Written by Tracey Watts Cirino
      One of the questions I get asked all the time from young professionals just starting out is...
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