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Profit First drives Growth and Success

Profit First drives Growth and Success

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Written by Tracey Watts Cirino
Many business owners devote endless effort to make customers happy and give of themselves to build a winning team of employees. Often, in our ambitious quest for growth and prosperity, we pay vendors and employees first, and then take some of whatever dollars that remain for ourselves. This approach is a recipe for financial disaster, especially as many business owners fall short of building the necessary savings for their long term future.  
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Tracey Watts Cirino Blog

What to do about the most dangerous place in your company!

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Written by Tracey Watts Cirino

What if I told you there was a place inside your business that drains you and your company of revenues, increases your costs, and sometimes even creates dissension in your business?

This location creates distractions that interfere with productivity and team building, while also adding to your aggravation levels and increasing the expense of operating your business.

Drum roll, please ... in case you haven't figured it out yet, we're talking about your BROKE room well other people call it a break room but I call the BROKE room -- where toxic gossip infects your company and employees are paid to waste time.  But more importantly, when was the last time you devoted attention to how your break room could be retooled to serve your purposes, instead of being a "BROKE Room?"  

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Tracey Watts Cirino Blog look your best on Zoom

How to Look your Best on a Zoom for the Virtual and Remote World.

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Written by Tracey Watts Cirino

Avoid the temptation to stay in your pajamas all day—as comfortable as they are, they won’t look professional for your Zoom call, and could give the impression that what you have to say isn't important or that you do not value other people’s time.

Here is the top 5 most important things to do before you go live on Zoom.

  1. Get Dressed
  2. Do your hair & Makeup 
  3. Arrive early just like an in person meeting
  4. Adjust your lighting 
  5. Look people in the and connect just like in person
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Beyond Common Goal Setting Guidebook

Goal setting and planning essentials to success, every business owner needs to know.

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Written by Tracey Watts Cirino

If you don't take the time to reflect on this and learn from your mistakes, it is going to show up again and again in an uglier way, in a different way until you actually learn the lesson. 😂😂😂😂

One of the biggest mistakes that people make when they’re planning and goal setting is not to take the time to learn from their mistakes. It takes a lot of courage, it takes tremendous heart. It takes you not bullshitting yourself. It takes you not lying to yourself and having the courage to dig deep enough to realize, you know what, this is my fault and I own it! 

If you need help getting clarity and focus and starting a practice of reflection. 

I have created the Beyond Common Goal-Setting Guidebook and Training to walk you through the step-by-step process.

Everything is broken down 90 day periods because 90 days keeps it top of mind, keeps it fresh, keeps us interested, and we can achieve much more in 90 days than we really think we can by applying these goal-setting principles and essentials so that you can really achieve your best life, and become the best version of yourself. The person you were designed to be.

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Tracey Watts Cirino Blog Free Grant Money

How to get access to Free Money for, Women Business Owners who need to know you are Eligible for Dozens of Grant Programs.

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Written by Tracey Watts Cirino

One of the largest sources of financing for small businesses, the U.S. Small Business Association (SBA), also helps women entrepreneurs launch new businesses and compete in the marketplace through several grant programs.  The SBA also sponsors about 100 Women’s Business Centers nationwide, designed to help women entrepreneurs with business development and access to capital.

Dozens of grant programs are available to assist Female Owned Businesses.

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Tracey Watts Cirino Blog

How to cut expenses like a pro ... creative ideas to eliminate or reduce expenses.

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Written by Tracey Watts Cirino
They got back money for the time put into doing this by the cost savings.  You may think I don't have time, but if you could be reducing the money that is just flying out the door, you will be grateful that you did it. Sometimes you can get a better rate or a better contract on any of those things, and that could be really useful to grow your business the way you need to. These ideas should give you a wealth of little nuggets that you can pull all together so that you can have really good savings if you apply all these little ideas that we've shared today.
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What was Mindy Kaling doing with 3,000 other business owners ?

What was Mindy Kaling doing with 3,000 other business owners ?

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Written by Tracey Watts Cirino
Mindy Kaling was amazing, as usual. She explained  how having confidence has been something that she always had because she always put the work in. That was an interesting take from a Hollywood person that has accomplished so much and learned so much. I appreciated that because no matter what success someone has achieved there is usually a lot of hard work put in somewhere and that is not always what we see on our Instagram highlight reels. So I found that really refreshing to hear from such a major Hollywood Star!
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